JAKARTA - The Head of the Halal Product Assurance Agency (BPJPH) Ahmad Haikal Hasan emphasized that the Halal Product Assurance or Jaminan Produk Halal (JPH) is more than a form of protection and legal certainty for the availability of halal products for the public in consuming and using products. According to him, there is a huge economic potential that should not be missed.

"Try to calculate and note it down carefully. There are halal transactions all over the world, with the current dollar it is around 21,000 trillion (rupiah), (from that figure) our entrepreneurs generate 673 trillion (rupiah). This figure is only 3-4% of the total world halal transactions. We must increase this figure, the potential is very large." said the Head of BPJPH Ahmad Haikal Hasan when giving a speech via video teleconference at the program of the Halal Product Assurance Development for Business Actors and Stakeholders, at the Hajj Dormitory, East Jakarta, Friday (4/25/2025).

"Food and beverage products, even later medicines, cosmetics, consumer goods and so on, so that this 3% achievement can increase to be higher. By reaching 10% for example, there will be a transaction of 2,000 trillion (rupiah)." continued Babe Haikal, the Ahmad Haikal Hasan's nickname.

Furthermore, Babe Haikal reminded business actors to welcome the great halal economic potential seriously. Because, currently various countries are competing to take the promising halal market potential. Moreover, Indonesia has great potential to become a major player in the global halal industry.

"Indonesia has large resources and markets, but is still lagging behind in exporting halal products. We must move quickly and strategically to increase global competitiveness." he said.

"For that, synergy and collaboration from all relevant stakeholders need to be continuously improved and strengthened. If our halal transactions are successful, then our ideals will be realized that Indonesian halal is for the world community." he concluded.